Today’s example of a terrible so-bad-it’s-maybe-good Facebook ad comes, I mean, arrives courtesy of the California Cryobank, a sperm bank with locations in California, Massachusetts, and New York. It keeps popping up, er, appearing in a Pando reporter’s News Feed, posing the intimate question, “Got sperm?”
It was certainly a bit jarring (and then by the third or fourth time it happened, just absurd) for our presumably virile staffer to see, tucked (I mean, situated) between photos of friends’ children and gorgeous Instagram sunsets, an advertisement likening seminal fluid to a comforting calcium-rich comestible. Nothing about the ad isn’t suggestive, from the open-mouthed woman to the wad (or rather, bundle) of cash, and, um, wait a second, is the question mark in the shape of a sperm?
But hey, sex sells. That is, unless Facebook decides your ad is a bit too racy and censors you. Then all you get is egg on your face.