Not only is our Southland conference taking place in Music City but it also falls right smack in between CMAFest and Bonnaroo – two of the country’s biggest music festivals. In addition to a stellar speaker lineup, Southland attendees are going to see some of the Southeast’s hottest new bands.
We’ve already announced our Tuesday night lineup of St. Paul & the Broken Bones with J. Roddy Walston & the Business. Now we’re ready to share more details of Monday night’s music lineup which will really focus on the local indie scene in Nashville. Everyone knows that Nashville is the home of country music. But what you might not know is there is a rock renaissance going on in the city too along the lines of Seattle in 90’s or San Francisco in the 60’s. Sure, Nashville is the home to Jack White, the Black Keys and the Kings of Leon, but there is a whole new wave of bands coming out that are just starting to break nationally.
For our opening night, we have partnered with Nashville’s largest independent music station Lighting 100 to help us truly tap into what is happening with local music in Nashville. They have a weekly show called The 615 that highlights the best of the up and comers in Nashville’s music scene. If your “start up” is a rock band that wants to break big in Music City, you want to get played on the 615 as they have ears and attention of the city’s influencers and music executives. Lighting 100 will be doing their 100th show starting at, you guessed it, 6:15 and will be live broadcasting from our conference venue Marathon Music Works. The 615 radio show will start right after Sarah’s opening interview with Every Mother Counts’ Christy Turlington Burns.
Here’s that full Monday night lineup:
Cooper & the Jam
For our closing night on Wednesday, our partners at Bonnaroo have booked Moon Taxi for us – the band that everyone on the LaunchTN staff lobbied for when we first started talking about music programming for Southland. Every Nashvillian I’ve told that we booked Moon Taxi as the closer freaked out. People love this band. Here’s their latest video:
When we put “Southern Culture & Technology” in the subtitle of the conference, we took it seriously. If you come to Southland, you’ll hear great music in an amazing venue that will match the quality of conference lineup during the day. As a native Tennessean (like Sarah), I’m really excited to show off one of the state’s greatest exports- music. We’ll have another post on the amazing food and spirits you can expect at Southland soon.
Remember, the event is completely sold out. But if you want to watch the whole event online you can do so by becoming a Pando Member.