erin griffith crop

Erin Griffith

Reporter

Erin Griffith covers New York startups for PandoDaily. She’s worked as staff writer for Adweek and a private equity blogger for peHUB. Her writing has appeared in Venture Capital Journal, BBC.com, Time Out New YorkHuffington Post, FT.com, and BUST. She plays keyboard in a band called Team Genius and Tweets as @Eringriffith.

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  • disappearing_ad

    We definitely don’t want to keep ads. So why not make them disappear?

    When Snapchat, which makes zero dollars in revenue, turned down a $3 billion acquisition offer from Facebook, the Internet nearly imploded. No way Snapchat can pull this off. It’ll choke on its own hubris, the thinking went. Snapchat has cornered the ever-important teenage market, but it hasn’t yet revealed how it might help brands advertise to them. The idea of ads that instantly disappear — no chance to play again or click through — seems as ludicrous a novelty as…
  • DSC_0153

    This startup makes networking hard… but in the best way possible

    For most busy professionals, a brunch with seven strangers is not high on the list of ways to spend their Saturday, let alone one that requires jumping through many hoops to do so. But now that I’ve experienced an Amusemi meal for myself, I can say it refreshing. It may never scale, but it is a fun twist on normal forms of networking. Founder Alex Shapiro started Amusemi as a way to make networking more meaningful. Going to parties…
  • PoeSunglassesAAA

    Contently raises $9 million Series B, trading acquisition talks for IPO plans

    Of the 50 or so companies which graduated from TechStars New York over the past four years, Contently might be the biggest breakout hit. The company started out as a marketplace for freelance writers, but has morphed into a full-on SaaS software provider, helping Fortune 2000 brands from Pepsi to Amex commission content from freelancers and manage the process. They’re riding that whole “brands as publishers” trend. Today the company announced a new round of funding worth $9…
  • viewtron

    Ecommerce in 1984: Innovation is never pretty at first

    In its earliest versions, technology is never the slick, smooth-operating magic it aspires to be. That takes iteration. Sometimes the tools just aren’t yet able to do what some visionary imagines they will one day be able to do. Other times people aren’t yet ready for a new way to do things. Either way, it’s easy to look at a new piece of technology, be it Google Glass, bitcoin, 3D printing, or Smartwigs, and dismiss it as useless, unnecessary, clunky,…
  • unnamed-1

    Markerly pivots to platform to match up bloggers with brands, adds $600K in seed funding

    When Markerly graduated from 500 Startups in 2012, it was a content sharing platform. The company’s goal was to help publishers grow web traffic form social media. But if Upworthy, ViralNova and its peers have taught us anything, it’s that publishers can do this just fine on their own, provided they write the right kinds of headlines. Bloggers were interested in the product — many signed up. The problem was Markerly was a “nice to have,” not a…
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    InstaEDU beefs up to its virtual tutoring service with screensharing

    Earlier this year, when Tutorspree, a Y Combinator graduate, announced it would shut down, it seemed like the entire premise of an online tutoring startup was just a bad business idea. I wrote at the time, “If you’re thinking of launching a tutoring startup, don’t. It’s really tough.” The company shut down after struggling with changes to Google’s SEO algorithms. Local markets were a challenge, and there was nothing stopping Tutorspree’s tutors from taking their transactions offline after…
  • security-cams

    Nomi continues build-out of in-store marketing tools

    Of the current class of hot “omni-channel” startups, Nomi has managed to gather a lot of venture funding and press attention. (It has also managed to gather an impressive roster of 70 clients.) Today, the company announced it has taken advantage of the new iPhone tracking capabilities rolled out by Apple last year: Nomi has launched Nomi Mobile, which gives clients the ability to include tracking in their own apps. Correction: Nomi Mobile gives clients…
  • mugs

    Fab Europe no more: The dramatic retreat is complete

    Say what you want about Fab.com’s disastrous 2013 — and we and plenty of others have — CEO Jason Goldberg is nothing if not ambitious. Last year the commerce company raised a whopping $150 million at a billion dollar valuation, and Goldberg vowed that Fab would become the next Amazon. Now that that hasn’t panned out so well (layoffs, more layoffs, executive departures, pivots, etc), Goldberg has gone full force into a new startup belief system: Taking…
  • jelly

    Just add photos: Why Jelly could actually work

    Today the stealthy app from Twitter co-founder Biz Stone revealed itself: It’s a Q&A app called Jelly. The reaction was “meh.” The most obvious reaction was to name all the other services offering the exact same thing. For Q&A, there’s Quora, message boards, and the garbage dump that is Yahoo Answers. For instant feedback, there’s Blurtopia, Wedgies, tons of others you’ve never heard of. For instant answers, there was ChaCha and KGB. And perhaps more obviously, there’s Wikipedia, Google, and…
  • fast_clicks

    Longform is trendy, but publishers are still chasing fast clicks

    In 2013, the media world became obsessed with longform. There was the Epic, the longform project of Medium, and Beacon, the investigative project by Former Facebook managing editor Daniel Fletcher. Vox Media’s properties spit out interesting, well-packaged longform stories by the ton. Politico has launched a magazine to ramp up its longform writing. ProPublica also launched a digital investigative magazine. Even properties known for their click-baiting headlines and aggregation, like Buzzfeed, Business Insider, Mashable and Gawker,…

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