Jony Ive needs no introduction; the man’s work is seen all around us — I’m using a piece of it to write this up, and you’re probably using another piece to read this — but he himself is a bit of a recluse. Where other Apple executives are happy to take to the keynote speeches or the pose for the cameras, Ive seems to be more content slaving away in his workshop. The London Evening Standard managed to get Ive to open up a bit with a Q&A session, where he discusses creativity, his competitors, and his knighthood.

[Source: LES]