HBO is very content to make money the way it has been making money for years: through bundled subscription plans. As Dan Frommer points out, this means that the campaign to force HBO to offer direct HBO subscriptions with a cable contract is not going to make any progress. Not surprising, when HBO makes more money off of subscriptions per month than most people would be willing to pay (nearly $20 vs. $12, for those that are curious).

[Source: SplatF]