Well, technically that headline is a lie. The actual TOS is still pretty legal-speak heavy, but the company has clarified what each of those things mean in plain English. My favorite part: “You can embed anything as long as it follows the other guidelines on this page. But please don’t use Tumblr’s Upload Video feature to host any sexually explicit videos. We’re not in the business of profiting from adult-oriented videos and hosting this stuff is fucking expensive.” So, there’s that.