The Internet has had a spotty record for the last few decades of claiming it would take on television.

I remember covering all those tech companies “battling” for the living room in the early 2000s when I was at BusinessWeek. Guess what? TV makers just installed the Internet into sets and mostly won.

I remember the charts Yahoo trotted around when Terry Semel was still there, showing the gap between time spent watching TV and TV ad dollars and time spent online and online ad dollars insisting gape-mouthed: At some point there has to be a correction! As if those dollars would just start flowing into lame video online...