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Sarah McKinney

Sarah is a writer and co-founder of AMP, which is like "Yelp for sustainability resources" and will be launching this July. She has over a decade of experience conducting consumer research within the technology sector and an MBA in sustainability. Follow her on Twitter.
  1. Three and a half reasons to stop calling yourself a social entrepreneur

    Last October I wrote an article for GOOD titled, “Why Social Ventures Are More Popular Than Ever,” summarizing six key trends driving continued growth. During my research for this piece, I became more than mildly obsessed with finding data to confirm my thesis -- that there has, indeed, been an increase in the number of social ventures and/or social entrepreneurs over the last several years.

    By Sarah McKinney , written on

    From the News desk