The Privacy Desk
When Apple made an appearance at the CES tech conference in Las Vegas in 2019, they also put up a sign. It wasn’t a billboard, as many news outlets claimed, but a 13-story Apple ad plastered onto the side of a hotel. It had one message: “What happens on your iPhone, stays on your iPhone”.
There’s widespread use of adblockers on the web but users are increasingly blocking cookies and other tracking scripts too.
Privacy regulations such as the GDPR say that you need to seek permission from your website visitors before tracking them.