Tuff's journey to high performing teams with Pando

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December 14, 2023

About Tuff

Tuff is a dynamic performance marketing agency that partners closely with startups and scaleups to drive growth. Specializing in tactics like Content Marketing, SEO, Data, Paid Media, Performance Creative, and CRO, Tuff has become an integral part of its clients' growth strategies.

Tuff's Journey to driving a culture of high performance with Pando

Before implementing Pando, the Tuff team handled their performance management process manually. They relied on Google Docs, resulting in a lack of consistency in the employee experience and visibility for employees to understand the specific areas of growth related to their role. The need for a streamlined process and equitable, transparent approach across all team members prompted Tuff to seek a solution.

During their search for a solution, Tuff identified the need for a tool that aligned with their forward-thinking and progressive approach to performance management.
“It was really important that we invested not only in manager training, of course, but by having a tool that would simplify the processes and give managers real structure. The Pando team's philosophy around transparency and flexibility resonated with our culture and company goals and the user-friendly software made it the ideal choice for our performance management needs”, said Ellen Jantsch, CEO and Founder of Tuff.  

Tuff was confident in Pando's support from tool implementation to full adoption. Recognizing the importance of transitioning the entire organization smoothly, Tuff was assured that Pando would be a true partner in this journey. This partnership extended beyond the software, with Pando's team offering valuable insights and assistance in aligning the tool with Tuff's company goals and unique processes.

The implementation of Pando brought about efficiency gains, particularly in the streamlining of career progression efforts. “Our goal in bringing on a tool was to maintain the effectiveness of our programs but make them more efficient.  Oftentimes, people associate performance management with another thing to do that isn’t providing them with value.  Pando’s competency-based approach allowed us to be highly effective in providing value for our employees while remaining efficient.  We had so much positive feedback from the team”, said Jantsch.  Tuff's team found that performance reviews were more manageable, saving time for both managers and employees without sacrificing the impact of the review to support consistent and continuous growth for employees. 

Tuff observed a direct link between the quality of their people's experience and revenue growth. Employees at Tuff wanted to understand where they were and what their next step was.  The continuous, competency-based approach with Pando gave employees clear visibility into their growth opportunities, positively impacting their ability to perform in their roles. By fostering a culture that values individual career progression, Tuff took a motivated team and empowered them. 

In choosing Pando, Tuff found a partner that not only addressed their immediate performance management challenges but also mitigated challenges around low performance and employee disengagement.  The implementation of Pando streamlined processes but also contributed to the positive and consistent employee experience that Tuff values.

As Tuff continues its growth journey, Pando remains an integral part of their strategy to elevate their current talent and attract future talent. The partnership between Tuff and Pando reflects a commitment to fostering a culture of transparency, equity, and continuous development.

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What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.