Lerer Ventures hires Taylor Greene

By Erin Griffith , written on August 23, 2013

From The News Desk

The talent wars in tech extend even to the venture firms. Earlier this month Steve Schlaf, a principal with New York early stage investment firm Lerer Ventures and the guy behind the Guide to NYC Tech, left his role at the firm after two years, heading uptown to RRE Ventures.

Lerer Ventures has this week announced a replacement for him - Taylor Greene has joined the company as a Principal. Green ran business development at Altruik, a New York-based marketing and SEO startup which has raised $7.7 million in venture backing from a variety of NYC VCs (not including Lerer, though). Greene was a summer associate at DFJ Gotham, where he worked with companies like Visual Revenue, Happy Studios, Solvate, AdStruc, Mochila, and Walker Digital. He also worked at Time Warner and The Synapse Group, which sold to Time Inc.

Greene will vet investment opportunities and support portfolio companies, the latter of which is an increasingly integral role at venture firms as the actual monetary part of venture investing becomes a commodity.

Given the media roots of LV manager Ken Lerer -- he co-founded the Huffington Post -- the firm is known for its media deals, including Business Insider, BuzzFeed , and (full disclosure) PandoDaily. But as the New York tech scene has expanded over the years, the firm has also expanded its investment scope to include hardware, adtech, consumer apps and commerce. Lerer Ventures recently scored a win with the exit of Makerbot to Stratasys.