Pando

Pando award winner Artiphon raises $1.3M on Kickstarter

By Nathaniel Mott , written on April 13, 2015

From The News Desk

Pando readers will likely remember Artiphon as the winner of our staff pick Pando Prize at our annual Nashville conference last year. The company's electronic instrument that could be played like a guitar, a violin, and countless other traditional music-makers was a hit with the audience too, and was even played on stage at the event by Moon Taxi's Trevor Terndrup.

(Yes, the photo above really does show the conference -- note the PayPal sponsor logo in the background and Atlasssian in the far corner. Pando conferences look a bit different to other tech events.)

Not long after Pandoland, the company set out to raise $75k on Kickstarter to get its instrument into production. That campaign just closed having raised... more than $1.3 million.

As I wrote in my post about the project, commenting on the event's non-Pando judges who expressed cynicism over the device:

I’ll give the startup competition judges this: Instrument 1 does look like a toy. It’s hard to believe, based on the shots Artiphon has posted to its Kickstarter project page, that anyone could use the device as more than a glorified “Guitar Hero” controller.

But I don’t have to believe it — I saw it. Now if only I could convince my fiancée that we could part with the $899 for the hardwood-backed “Nashville” edition of the instrument… Artiphon's Kickstarter campaign was meant to help it deliver the Instrument 1 -- an improved version of the instrument played on stage at last year's event -- to consumers. It needed to raise around $75,000 to make that happen... and it did just that in the 5 hours and 23 minutes after the campaign was introduced.

The company says that more than 3,000 backers from some 70 countries contributed to this campaign. Instrument 1 is the most-backed instrument in Kickstarter history, and is also one of the most popular tech projects, too.

Now it just has to ship all those futuristic instruments out to consumers. That might be easier said than done: crowdfunded gadgets have long struggled to keep up with demand, because the more funding they receive from people, the more work they have to do in order to keep all the promises to their backers.

Artiphon said on its Kickstarter page that backer rewards -- including the tiers that offered an actual Instrument 1 -- will begin shipping in January 2016.

Think your startup could be the next Artiphon? Entries for the Pandoland 2015 startup contest close May 1st: enter here. Tickets for the event (June 15th-17th in Nashville, TN) are available here.